Hair Care Products

Mditown Beauty offers a selection of professional hair care products along with the most knowledgeable staff of hair care experts. You will find only the best hair care products and styling aides including shampoos, conditioners, treatments, hair growth, styling products, and more. Most brands we carry include the following:
  • Hydrating Shampoo & Conditioner
  • Smoothing Shampoo & Conditioner
  • Volumizing Shampoo & Conditioner
  • Color Care Shampoo & Conditioner
  • Curl Enhancing Shampoo & Conditioner
  • Deep Conditoning Treatments
  • Clarifying Shampoos
  • Hair Color Protectants, Treatments, & Enhancers
  • Styling Gels
  • Mousses
  • Hair Sprays & Heat Protectants
  • Serums & Oils

At Midtown Beauty, we especially recommend these brands:

Products we no longer carry but are more than happy to order for you if needed!

  • Abba
  • AG
  • Bain de Terre
  • CHI
  • KMS
  • Onesta
  • Rusk
  • Sebastian
  • Thermafuse
  • Tigi

Our Full List of Hair Care Brands:

Loma

We promise quality and longevity, and our passion is in the process – we research and test each raw material to ensure they’re as clean as they claim to be. Our products are Paraben, Sulfate, Sodium Chloride, Gluten and Soy free. We are also vegan friendly. And, of course, we NEVER test on animals

Kenra

We are a purely professional brand dedicated to understanding and serving today’s stylists. Our passion is developing best-in-class innovations, delivering superior and reliable results. Kenra Professional strives to elevate the stylists’ artistry and craft!

Redken

Our commitment to formulate scientifically superior products for the global salon community continues, and as we forge ahead in the millennium, our awareness of fashion, street trends and modern hair needs will only enhance our scientific strength.

Pureology

Created especially for professional colourists and their clients, Pureology is a salon haircare brand unlike any other. Our highly concentrated ZeroSulfate® shampoos and the exclusive AntiFadeComplex® help colour-treated hair retain its fresh-from-the-salon vibrancy with every use, while our 100% Vegan, Dual benefit Formulas provide custom care for every hair type.

Matrix

Matrix is committed to serving each and every community salon and empowering stylists to create positive change for their clients and the world around them. Through inspiration and innovation, Matrix supports every salon professional to achieve their dreams and IMAGINE ALL THEY CAN BE.

Paul Mitchell

For us, producing the highest quality professional hair care available is simply not enough. Paul Mitchell is dedicated to making our world a more beautiful place. We were the first professional beauty company to stand up against animal testing, and we've long been a leader in the global effort to protect consumers from tampered products. It's easy to see that our commitment to caring for people and the planet is a driving force in everything we do.

Moroccan Oil

What began a decade ago as a single, revolutionary product that pioneered a new category in the beauty industry, has grown into a full line of hair and body products, all infused with nourishing antioxidant-rich argan oil, signature to the brand. Dedicated to providing the highest quality hair and body products, Moroccan Oil has grown into an iconic beauty brand. 

Alterna

Caviar, Seasilk, Bamboo, Kendi Oil & more—these precious, sustainable ingredients deliver pure, powerful benefits. And what we leave out of our products is just as important as what we put in. We believe beauty products should be FREE OF Parabens, Sulfates, Phthalates & other harsh or unnecessary additives. So important to us, this FREE OF claim appears on the front of every Alterna bottle, along with our commitment to eco-friendly packaging & fair-trade practices.

American Crew

American Crew is more than just a lifestyle brand or a salon supplier. It's a landmark in the history of men's grooming. It's the leading salon brand created for men specifically to meet the needs of stylists. Today American Crew continues its commitment to being one of the world's most innovative and interesting companies. Around the globe, it consistently pioneers the latest styles and the most innovative products made exclusively for men.

Enjoy

We take great pride in understanding the needs and desires of the professional hairdresser and value strong industry partnerships and are firm believers in the “Evolve or Die” philosophy. Thus, we change as often as needed to ensure that every ENJOY product remains at the forefront of hair care technology and consumer demand. With decades of industry experience in professional hair care, ENJOY understands and supports all aspects of the hair care experience including salon ownership and management, branding, creative, manufacturing, distribution, education, motivation, merchandising, advertising and the customer experience.

It's a 10

Inspired by years of first-hand salon experience, each and every It's a 10 product is formulated to deliver a combination of 10 benefits that used to take numerous products to achieve. Now, through our exclusive professional salon formulations, you can enjoy shine, moisture balance, and healthy movement with just one product. We call it the strength in simplicity and it will undoubtedly change the way you think about hair care.

Joico

We eat, sleep and breathe beauty. We develop innovative, top performing products. We design artistic imagery that inspires creativity. We surround ourselves with the most gifted artists and educators in the industry. We are 100% committed to the advancement of the global salon community. Why? Because beauty isn't our job—it's our passion.

L'Anza

L’ANZA aspires to be the catalyst for stylists, educators, and consumers, to BELIEVE in their own vision for a more beautiful self and world. L’ANZA products, tools, and technologies INSPIRE and provide competence and confidence for everyone to achieve their possibilities. L’ANZA engages the world for the sake of Beauty, spurring GROWTH in every member to self-realize and influence the community.

Nioxin

NIOXIN uses advanced technologies to deliver thicker, fuller, denser-looking hair. Our commitment to innovation, supported by research, enables us to be able to help enables us to be able to help more than 50% of people worldwide who experience thinning hair..

Sexy Hair

We are a product of passion, founded by a dynamo with wits as sharp as his scissors. Michael O’Rourke built an empire by breaking all the rules. From the first, Sexy Hair was a welcome splash of red in a world of weary black and white, and proof that fun can be a seriously powerful serum. His philosophy inspired an army of awesome ambassadors, who subscribe to the school of “anything is possible”. We believe in making waves. Turning up the volume. Being seen and heard. Because if there’s one thing we’ve learned it’s that you’ve gotta take a risk to get the reward